Post no.13
I found this article very very very Interesting.
The Future of Photography , Neal Matthews Article 1
Now what will professionals in the creative Industry do then?
In the year 2015, 2020, 2030?
Throughout the whole reading of that article, I could conclude that technology is slowly becoming a part of us. Or I could say it in an 'arsty term', that technology is slowly taking its place as a more permanent and necessary extension of ourselves. It's prediction mentions on how cameras slowly becomes an additional 'organ' to our bodies, a helper in our daily lives.
Us humans in the Information age love being around information, and learning new things everyday. I saw a youtube video by a famous Youtube Science Sensation VSAUCE, saying that us humans have this urge to know more about any sort of thing in order to keep our species alive. That risk has diminished in this age, therefore humans now do it on computers, going through endless feeds and videos in order to educate ourselves on current situations.
The Future of Photography , Ricardo J Motta Article 2
Why the digital revolution?
Instantaneous feedback : Consumers can evaluate their photos in an instant as the outcome is instant, like Instagram. They could retake the photo immediately if they weren't satisfied with it.
Automatic Operation: People desire lesser control and to have more automated results. Ie; filters. In my words, people get lazy, they want the maximum results that requires very little effort.
Non-sequential operation: No hassle in uploading photos, there is no need for developing them in a shop/themselves.
Sharing and Distribution: Consumers could share and distribute their content quicker and to a wider audience.
It's small size : Granting consumers convenience.
Low Cost: There is no need for the consumer to fork out any money to get their content on the web and shared to the public. (well, except for their monthly data plans)
Fair Quality: The quality from the photos are acceptable enough to convey messages.
Organizing : Instagram's tagged photo feature allows consumers to access the album which contains photos that have been uploaded by other users that has tagged the person. It's rather easy to organize and viewed when needed. Old media needs to be mounted and filed, however this does not.
"Now technology is shaping the business itself, forcing photographers to re-think what is the core set of skills and services they should be focusing on." Quoted from the article by Ricardo J Motta.
No more fashion models?
It says in the article that Motion Graphics would soon effect the demand for models as they could be easily computerized with little flaws unlike using a real life model and photo shopping her into what they found acceptable, and settling for the result.
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